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first you should know

about DARIA KVOCHKO

Hello, visitor! I’m Daria, I am an enterpreneur with background in product / project management, sales & marketing and a passion for helping teams deliver impactful solutions.
Having worked in Japan, China, Slovakia, Russia and Israel, I’ve had the privilege of collaborating with diverse teams to solve complex challenges and deliver impactful solutions.

My approach is simple: I focus on understanding both the needs of the customer and the dynamics of the team, and then I work to bridge those gaps. I strive to bring clarity, drive innovation, and ensure that every product I work on is aligned with strategic goals. My experience spans across Agile methodologies, product development, and managing teams in a variety of sectors, including fintech, IT, and manufacturing.

What drives me is making a real difference in the lives of those I work with. Whether it’s guiding a team to overcome a challenge, find a new resource or helping businesses launch innovative products, I find fulfilment in empowering others to succeed.

Quick fact about myself: I love IT and solving problems with technology and data.

IT project management 99.9%

project & product management 99.9%

digital marketing 80%

Jira workflow automation 85%

SQL and Power BI 90%

HTML, CSS, Web Design, UI/UX 70%

25

projects

5,000

satisfied customers

15

suceesful products

5

countries

well covered and efficient

services provided

digital marketing

From SEO optimization, copywriting (Landing Pages, Ads, Emails) to Strategy and Planning, I will support your digital marketing projects.

project management

I will coordinate End-to-End project planning, agile ceremonies and support smooth communication between your teams.

product management

I will support you in creating product vision & roadmap creation aligned with your business goals.

translation

Translating/Interpreting for Japanese, Chinese, Russian, Czech and Slovak

business development

I will assist you in go-to-market strategy for Japan, China, and Central Europe, support cross-cultural communication training and advisory, MVP planning and validation.

business analytics

I will dive deep into reseach on your customer needs, analyse business processes, and help you make data-driven decisions.

     let's do it then ...    
get to know

my best projects

I have more than 7 years experience of delivering solutions for small-medium clients, large enterprises and hobby projects, but here are my favorite projects I am proud of...

now choose one of my

Plans available for partners

For more information, feel free to contact me directly.

Project Management

$ 50 hour
  • End-to-End IT Project Management
  • Business Analysis & Requirement Gathering
  • Team Management & Outsourcing
  • Talent Acquisition across Eurasia
  • discount apply from 1 day per week

Product Management

$ 50 hour
  • Roadmap Planning & Feature Prioritization
  • Market Research & User Research
  • Go-To-Market Strategy & Launch Support
  • Digital Transformation
  • discounts apply from 3 days per week

Business Consulting

$ 40 hour
  • Help in Market Entry to China and Japan markets
  • Cross-Border Businesses Consulting
  • Contents creation
  • Translating and Interpreting
  • discounts apply from 7 hours per day
would you like to connect?

contact Daria Kvochko

@darya-kvochko-20200504

Vajnorská 100/B, 831 04,
Bratislava, Slovakia

contact@dariapm.com

Potfolio

Amazon Merch on Demand site relocation

Overview

I led the relocation of Amazon Japan’s Merch on Demand production site to enhance scalability, focusing on stakeholder management, time, risk, and operations continuity during the transition. I come from IT background, so 70% of the project was something I have never done before, but it was a valuable opportunity to learn on new industry and practice tradigitional project management frameworks.

Challenges:

Although the project had clear start and end dates, budget and requirements, the risks included late delivery impacting production, construction complexities delaying timelines, equipment delays (e.g., printers), and managing operations between site closure and launch to avoid disruptions.

    What I did:

  • FIrst thing I did, since it was my first time to work on a construction project is Learning on key construction milestones and Merch on Demand operations processes.
  • Next, was project management planning, from the day one of new site construction to launch date.
  • I assigned team members with expert knowledge in construction, to develop Risk Management Plan
  • Worked with key construction engineers on mile stones, WBS and Ghantt Charts which were shared to key stakeholeders
  • Developed an equipment procurement plan and conducted vendor bidding processes to obtain the most competitive price quotations, aligned with the project budget.
  • Created capacity transfer plan together with operations team, to crate seamless transition plan, which ensured 0 days disruption in operations.

Although there were multiple unforseen challenges with the project, the team managed to launch without major delays or operation disruptions and 20% under budget.

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Amazon Sales and Operations Planning Improvement

Overview

I led a project to improve Sales and Operations Planning (S&OP) for Amazon, fixing gaps between the business and operations teams to make forecasting and labour planning more accurate.

    What I did:

  • Process Improvement:I set up standard operating procedures (SOPs) to improve how the business and operations teams worked together.
  • Improvement: Worked with a US-based team to build a forecasting tool that used last year’s data as a starting point and updated automatically when new sales increases were added, improving accuracy.
  • Data Analysis: Used data queries and Power BI to analyse marketing campaigns, past year trends, and user purchasing patterns, helping create more reliable forecasts.
  • KPIs Creation: Developed key performance indicators (KPIs) to track S&OP progress, using data to guide decisions.
  • Scheduling:Partnered with the operations team to create a strict planning schedule, aligning the 6-week operations need with the 2-week business forecast to assign workers on time.

The key to enhancing S&OP planning was gaining a deep understanding of the challenges faced by both marketing and production teams, through analyzing historical market trends, current demand, and customer purchasing behavior before and after major campaigns. Another important task for such projects is to form hypotheses based on business context, then validate them through data analysis, ensuring that decisions are not only informed but continuously tested and improved.

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Toranoko, stock investment app

Overview

I led a project at Toranotec to develop a new product feature for the Toranoko app, aimed at keeping users engaged by encouraging consistent investment and loyalty points.

    What I did:

  • Product Development: Helped design a feature that rewarded users for regular investments, like bonus points or insights, to boost engagement.
  • Marketing KPIs: Created key performance indicators (KPIs) to track user engagement, such as daily active users and investment frequency, to measure success.
  • Business Needs Analysis: Used data queries and Power BI to analyse user behaviour, campaign performance, and investment trends, helping the team understand user needs.
  • Resource Management: Prioritized the product backlog to focus on high-impact tasks, ensuring efficient use of resources to meet deadlines.
  • Hiring: Recruited new team members by leveraging my personal connections, building a stronger team to support the project.
  • Agile Coaching To make sure all stakeholders are educated, I led Agile coaching to the teams.

For fast evelving environment such as fintech business, its crucial to improve adaptability, collaboration, and delivery speed. Impelementing Agile framework to project management contributed to faster development, and insstant user feedback, and new features, which increased user engagement and investment activity in the Toranoko app, while the expanded team and KPIs helped improve future development and campaigns.

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Aruitoku – MUFG

Overview

The initiative came from Mitsubishi Bank partners to create an app where customer gains points for making 3,000+ steps per day or using Mitsubishi Bank services. The user could link Mitsubishi bank to Toranoko and convert gained points to Japanese yen.

    What I did:

  • Agile Development Process: as a Scrum Master, I ensured smooth sprint planning, backlog refinement, and daily stand-ups.
  • Backlog Grooming and Sprint Planning: Collaborated closely with the Product Manager to define and prioritize features, aligning business objectives with development capabilities.
  • Requirement documentation: Managed requirement gathering and documentation, ensuring clarity and feasibility for the development team.
  • Resource Management: Oversaw resource allocation across multiple projects, balancing priorities between Aruitoku and Toranoko app development.
  • Team management: Coordinated with cross-functional teams, including developers, designers, and stakeholders, to ensure timely delivery of high-quality product increments.

When managing multiple high-priority projects, I learned negotiating and getting into win-win position. Sometimes its not always possible to allocate human resources to work on tasks and deliver results ASAP. This is when negotiation between stakeholders to adjust delivery schedules and resource allocation comes into play.
Scrum management style made it possible to schedule development of key features and allocate resources between projects.
As a result, the team was able to release MUFG Aruitoku on time, without dragging new feature release schedule for Toranoko app.

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Money Step App

Overview

Money Step app has exactly the same logic as MUFG Aruitoku,where user gets points for daily step counts. The goal of the initiative was to enhance existing features and eliminate bugs

    What I did:

  • User feedback gathering: Together with customer support team, I made a list of pain points from most frequent complaints and prioritized them by cruciality and ease of resolution.
  • Feature enhancement: I partnered with marketing team to develop user stories for new features, which helped to bring in more engagement to the app.
  • Backlog Grooming and Sprint Planning: .

As a result, together with the team, we achieved 30% increase in WAU, 15% decreased churn rate and higher review score on Google Appstore and Apple Store.

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Digital Transformation of Accounting, Inventory, and Order System

Overview

Managed creation of an integrated system for real-time data, efficiency, and error reduction, ensuring timely delivery within budget.

    What I did:

  • Requirement gathering: I cooperated with internal stakeholders to define business requirements and user stories.
  • Test case scenarios for UAT testing: I conducted interviews and ran workshops with actual users and business stakeholders to define expectations.
  • Backlog Grooming and Sprint Planning: I worked with remote engineer team, based in Malasia, that developed required features and conducted QA tests.
  • Sprint and release planning: After each increment where MVP of the software was completed, I coordinated internal UAT testing and gathered feedback.

Overall, the project was delivered on time and within budget, with measurable improvements in workflow efficiency and data visibility. Stakeholder feedback was overwhelmingly positive, validating the project’s impact. From a project management perspective, this engagement exemplifies how clear planning, proactive communication, and strong stakeholder alignment can lead to a successful digital transformation initiative.

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WeChat Mini Program for Epinduo （微信小程序）

Overview

Epinduo 俄品多 is a platform that exports various Russian products to Chinese customers. It is possible to purchase it from Tmall or Alibaba, but from cusstomer buying behavior the company learned that it would be advantageous to make products available from one mobile app. Chinese buyers tend to use WeChat for sharing experiences and links to their favorite shops. The goal was to create MVP, where Epinduo store manager would publish in-stock products through CMS and publish them directly on WeChat miniapp, communicate with the end user about discounts and campaigns.

    What I did:

  • Team building: I used my personal network to find enthusiastic frontend and backend developers to create new product.
  • Requirement gathering: I conducted workshop between stakeholders and developers to create user stories and UML diagrams, which showcased usability.
  • Basic UI/UX design: I created basic blueprints of UI and workflow using Figma, which were reviewed by business side and developers and later passed to the designer.
  • QA and Demo: After each iteration, I facilitated review meetings, where business side would provide feedback.

This project demonstrated the power of focused MVP execution within a tightly scoped mobile ecosystem. Working in the WeChat Mini Program environment presented unique constraints (limited memory, design standards, data access), requiring extra care in prioritization, performance optimization, and user journey design. By ensuring seamless communication between the stakeholders, as a team we were able to release an MVP of WeChat mini-app. The final version of the app released one year later brought 60,000 subscribers.

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Brainsuite

Overview

BrainSuite is an AI-based tool designed to measure the volume of the hippocampus - a critical region of the brain associated with memory. This measurement aids in the early detection and prevention of cognitive disorders, including dementia. This product at the early stage, was completely new to market in Japan and Hong Kong in 2020. The key was to create MVP of the application for end user, which included cognitive test, questionaries and database for brain MRI scans. Another goal was to integrate it into Japanese and Hongkonese Comprehensive Medical Checkup programs.

    What I did:

  • Team Building: I contributed to talent acquisition of developers to work on the frontend of the application. as well as Hong Kong-based data scientist and created stakeholder communication workflows.
  • Benchmarking and User Interviews: I gathered insights to prioritize the essential features and functionalities of the MVP.
  • MVP Delivery and Sprint Planning: I monitored the development of the MVP for BrainSuite, focusing on delivering the core features necessary to validate the product concept.
  • Overseas Market Research: To secure funding from Hong Kong Science Park, I conducted reseach on market needs for dementia prevention in China.

From a project management perspective, this initiative stood out due to its intersection of healthcare, AI, and user-centric design. The biggest challenge was balancing clinical accuracy with intuitive UX, translating complex medical data into something clear and actionable for general users. Another key learning was the importance of cross-disciplinary communication. Aligning neurologists, data scientists, designers, and marketers required tailored communication strategies and a flexible, sprint-based approach to accommodate research insights and regulatory updates. The project was both mission-driven and technically complex, offering a rewarding experience where I could see the direct impact of effective project management on improving people’s lives. It also strengthened my ability to manage health-tech projects involving AI, data visualization, and cross-cultural collaboration.

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Get.shop Website Rebuilding for GMO Registry

Overview

This was my first project where I collaborated with developers and designers. I could use my background in marketing and UI/UX design to contribute to re-building of GMO Registry's get.shop website.

    What I did:

  • Website Analysis: By using Web-Analytics, I reviewed user workflow, bounce rate, blockers to the "Contact Us" button, and overal information presentation on get.shop.
  • Team Management: I collaborated with design team to create new UI blueprints and revised user journey,and communicated the new proposal to the stakeholders.
  • Development Schedule Planning and Release I collaborated with designers and web developers to release the new rebranded website of get.shop.

Through close communication the team released optimized get.shop website, improving usability and meeting company goals. After release, the marketing team saw an improvement in number of inquiries, and decreased bounce rete.

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